Watering
Rudbeckias in borders
Water well after planting. On free-draining soil or during prolonged dry spells, they will need additional water to keep the soil around the roots slightly moist, but not soggy. Aim to water well and occasionally, rather than little and often.
Rudbeckias in containers
These need more frequent watering than plants growing in the ground. Water as often as needed, which could be daily in hot weather. Try not to let the compost dry out, but don’t let it get waterlogged either.
Feeding
Rudbeckia need little or no regular applications of fertiliser in most garden soils. Mulching plants in borders with well-rotted manure or garden compost each spring should be sufficient. If your garden soil is light and sandy, feed your Rudbeckia plants in spring when they start to come into growth with a general-purpose fertiliser such as Growmore, applying a handful per sq. m/yd.
For containers, use a liquid fertiliser, such as Phostrogen or seaweed feed, diluting according to the instructions on the bottle.
Deadheading
If you deadhead when flowers have faded this will encourage plants to keep flowering. To get the maximum amount of flowers from Rudbeckia grown as summer annuals, it is definitely worth regularly deadheading. You might choose to leave the seedheads for winter interest. Cones of Rudbeckia seedheads from perennials look attractive during the winter and provide food for birds.
Overwintering
Hardy rudbeckias grown in open ground should not need any protection.
Cultivars of Rudbeckia hirta may survive some winters in relatively mild parts of the UK, but in most gardens they will struggle to get through the winter. Cultivars of R. hirta are usually grown as annuals and composted in late autumn, but because they are short-lived perennials they could be overwintered in a light, frost-free environment (such as a frost-free greenhouse) and planted outside the following May/June.