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RHS hits the high street after houseplants boom

The Royal Horticultural Society today opens its first ever standalone shop at Bluewater Shopping Centre, Kent, to meet the demands of the new generation of young houseplant lovers.

RHS The Plant Space, a haven for all things houseplant, officially opens today. With an area of 1,600 sq ft, the new store is a pilot which could potentially be rolled out to other areas and will cater for all, from novices to green-fingered pros.
 
Sales of RHS houseplants have risen by 32% in the last three years since the pandemic, when people who did not have gardens wanted some greenery in their homes and to begin growing.
 
Last year, a study by the RHS and the University of Reading found that attractive plants that are happy and healthy give a boost to well-being in homes and offices. Healthy plants with a dense canopy, similar to that of many of the nation’s favourite houseplants such as weeping fig (Ficus benjamina), Calathea and Swiss cheese plant (Monstera deliciosa), resulted in the most positive effects on the way people felt about their indoor environment. Palms were also found to have particularly positive associations, as they reminded people of holidays and happy memories.
 
Queries to the RHS website relating to houseplants have risen by 13% this year so far. The vast majority of queries by members contacting RHS advisory services relate to cultivation, followed by assistance with identification and then over-wintering.
 
Houseplants will make up the bulk of RHS The Plant Space’s offer, ranging from common everyday varieties to some larger specimens and specialist stock such as terrariums. Shoppers will also be able to buy anything needed to care for and display the plants purchased. The shop will also offer homeware and books, and some lifestyle and home product ranges.
 
There will also be at least two in-shop events per month, ranging from talks and demos including on how to make your own kokodama or build a terrarium, or how to care for potted bulbs.
 
The RHS already has garden centres in its five gardens across the country and a considerable online presence. RHS The Plant Space will be an addition to its existing retail complement.
 
Damian Powell, the RHS’s Head of Retail, said: “The RHS is very excited about the opening of the new pilot store, RHS The Plant Space, at Bluewater shopping centre. This new store concept will focus on immersing our customers into the amazing world of houseplants, where there will be a wide variety of plants available.
 
“From easy care to building your own terrarium, our team will be happy to support our customers with selecting the right plant for them. There will also be a wide variety of advice available, engaging workshops and everything you would need to care for your plants at home.”
 
James Waugh, Centre Director at Bluewater, commented: “We are delighted to announce the opening of the first ever RHS stand-alone store, RHS The Plant Space, here at Bluewater.”

“We’re always looking for ways to diversify our offering, and The Plant Space is such a unique store which we know will draw attention, not just locally, but from further afield too. We can’t wait to see our guests browsing the fantastic array of houseplants available in store, and taking part in the workshops.”
 
 ENDS

Notes to editors

For further information, images or to attend contact the RHS Press Office [email protected]
 
About the RHS

Since our formation in 1804, the RHS has grown into the UK’s leading gardening charity, touching the lives of millions of people. Perhaps the secret to our longevity is that we’ve never stood still. In the last decade alone we’ve taken on the largest hands-on project the RHS has ever tackled by opening the new RHS Garden Bridgewater in Salford, Greater Manchester, and invested in the science that underpins all our work by building RHS Hilltop – The Home of Gardening Science.
 
We have committed to being net positive for nature and people by 2030. We are also committed to being truly inclusive and to reflect all the communities of the UK.
 
Across our five RHS gardens we welcome more than three million visitors each year to enjoy over 34,000 different cultivated plants. Events such as the world famous RHS Chelsea Flower Show, other national shows, our schools and community work, and partnerships such as Britain in Bloom, all spread the shared joy of gardening to wide-reaching audiences. 

Throughout it all we’ve held true to our charitable core – to encourage and improve the science, art and practice of horticulture – to share the love of gardening and the positive benefits it brings.

For more information visit www.rhs.org.uk.

RHS Registered Charity No. 222879/SC038262
 

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The Royal Horticultural Society is the UK’s leading gardening charity. We aim to enrich everyone’s life through plants, and make the UK a greener and more beautiful place.